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Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.
This 8 page considers the issues of ethics when undertaking business research with the use of quantitative research using questionnaires and qualitative reseach using a commercial case study. The paper discusses the areas of ethics that should be considered when designing business research, in this case a case study for strategy development of a low cost airline. The paper considers how ethical considerations may change the plan of research that involves a corporate case study and quantitative research using questionnaires. The bibliography cites 10 sources.
This 8 page paper is based on a case study supplied by the student. The problems faced by the company are considered and an appropriate literature review looking at issues of motivation, loyalty, commitment and performance is undertaken in order to identify potential areas of study. After the literature review the case is discussed and an hypothesis is formed which could be used for further research and testing. The bibliography cites 5 sources.
This 8 page paper is based on a case study supplied by the student. Clust is a French web site based on the idea of group purchasing, but this model of selling is taking time to develop and revenues are not as high as the company hoped for. The paper considers the positions and potential strategies the company can follow. The paper is based on a HBS case study supplied by the student. The bibliography cites 1 source.