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      In a paper of eight pages, the author identifies the major points of Nola Pender's health promotion model. This model is designed to address methods of applying the model to behaviors that impact general health. The author identifies Pender's major elements and then applies the health promotion model to a case study. Bibliography lists six sources. ... MORE

    • Social Networks and Tourism

      In a paper of five pages, the author reflects on word of mouth and e-word of mouth (eWOM) as they influence consumer behaviors. The current literature reflects the importance of social networking and eWOM as major sources of communication with the tourism consumer base. User-driven content can influence opinions and drive consumer behaviors, but both positive and negative messages can occur in the same forum. Subsequently, companies must recognize the impacts of the varied messages that may appear in user-driven social media, as well as the way it can influence different consumers. The research provides an interesting perspective on the challenges and application of eWOM. Bibliography lists 5 sources. ... MORE

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    • Challenges for Online Merchants

      E-commerce has grown exponentially over the last several years but many consumers are still fearful of using this mode of shopping. This essay reports what a business must do to set up e-commerce capabilities. There is an emphasis on Online shopping carts. How does a merchant set these up? What challenges exist-shoppers abandon billions of dollars left in those carts but do not complete the sale. There are three sources used in this three page paper. ... MORE

    • Learning as Adults

      This essay begins with a statement about what the writer expects to learn in the adult education program and whether the writer should just learn about learning styles or take the entire master's program and why. The essay cites some experts and what they said about adult learning. There are five sources used in this four page paper. ... MORE

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