ESSAY ON: Success of Marriott's Marketing Strategies and the Management Descriptions of Philip Kotler

Number of Pages 16

This research paper: In sixteen pages this paper examines Marriott's post 1985 marketing management in a consideration of strategies that emphasizes customer satisfaction in a consideration of the marketing method described by Philip Kotler. Five sources are cited in the bibliography.


File: D0_jvMariot.rtf


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