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Number of Pages 5
This research paper: A 5 page paper discussing this Harvard case 794-152 explaining Swissair's alliances as the airline entered the 1990s. Swissair appears to be identifying proper growth areas of the world and likely shifts in business travel patterns. Its earlier alliance is one that has opened new territory for the airline. The one it anticipates with Delta and Singapore Airlines promises to be even more effective. Bibliography lists 1 source.
File: CC6_KSswissair.doc
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