Research Paper On Product Lifecycle Management
Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.
Changing Operations - A Case Study
This 16 page paper is based on a fictitious case study provided by the student. A company needs to go from selling a standardized product to selling customized solutions. The paper considers different aspects related to that change, including the need for a new organizational structure, planning include a Gantt chart for the project, activities management, quality management, health and safety management and the way measure may be taken to use for future improvements. The bibliography cites 12 purchases.
Management Theory and Microsoft, Inc.
A 15 page paper providing an overview of Microsoft's evolution over the years, applying management theories such as those of contingency, leader member exchange, path-goal and other current theories. The success of Microsoft has not lay with its products so much as it has with its management and dogged determination not to quit. Microsoft products may have made us all groan over the past generation, but the company stands as the example of management theory put into astute practice. Bibliography lists 15 sources.
History, Brands, and Product Life Cycles
This 4 page paper considers why a brand with a long history, or the perception of a long history may not be as successful as a more up to date brand. The paper considers the role of the product or brand lifecycle and the impact historical association may have on a brand and the need for brand renewal. Examples are cited to illustrate the points raised. The bibliography cites 4 sources.
Singer and Business Mogul Madonna
This 19 page paper consider the case of the well-known singer Madonna and looks at how business sense has allowed a singer develop a multimillion dollar international business organisation. The paper looks at the development of the businesses within the music industry environment considering the use of strategy, differentiation and product lifecycle influences. The bibliography cites 12 sources.