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Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.
This 7-page paper discusses product lifecycles in connection with Ford's Mustang car. Also presented are Richard Daft's management theories, and how they tie into lifecycle theory. Bibliography lists 3 sources.
This 10 page paper describes some of the problems firms experience if they set out to overthrow a dominant product. The paper looks at how this occurs though the lifecycles of the products and the problems encountered at each stage. The bibliography cites 8 sources.
It has been noticed that innovations at the beginning of a product lifecycle tends to be radical, and the product becomes more popular the innovation slow down into incremental developments. This has been seen in many industries, from cars to computers. This 9 page paper considers how and why this pattern of innovation may be seen giving real examples to illustrate the points raised. The bibliography cites 3 sources.
This 4 page paper looks at the strategies that have been adopted by other firm when facing the problems that are currently faced by Starbucks. Strategies discussed include increasing loyalty, the running of promotions to increase demand for product, product development, lifecycle renewal and dealing with difficult issues. The bibliography cites 5 sources.