I accept receiving promo codes and other educational info from this company.
Get My Code
Number of Pages 4
This research paper: This 4-page paper discusses Luke Sullivan's book 'Hey Whipple, Squeeze This,' which talks about the Charmin toilet paper ad campaign that shouldn't have worked but did. It also briefly mentions the evolution of the advertising industry. Bibliography lists 1 source.
File: D0_HVWhippl.rtf
Send me this paper »
« Back to Topic Listings