Research Paper On Dominos
Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.
U.S. Pizza Market Strategic Pricing
This 7 page paper considers the pricing strategy that is seen in the US pizza market. The paper begins by considering elasticity, and how sensitivity to price changes is dealt with by the different competitors. Issues such as promotional and predatory pricing are considers as is life cycle and the role of costing as well as differentiation in pricing strategy. Three companies are used to illustrate the patterns, these are Dominoes, Pizza Hut and Little Creasers. The bibliography cites 8 sources.