ESSAY ON: Target Market and Integrated Marketing Strategy for a New Archery Company

Number of Pages 8

This research paper: This 8 page paper looks at a new archery company. The paper is written in two parts, the first part defines the primary and secondary target market. The second part of the paper develops a marketing strategy based on integrated marketing communication within the constraints of a very limited budget. The bibliography cites 5 sources.


File: TS14_TEarchery.rtf


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