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      Companies in just about all industries are facing stiff competition from similar stores that offer items at a much lower cost. For instance, two low-cost grocery stores have opened in the United Kingdom and other places and are hurting revenues for stores like Tesco. This essay focuses on different marketing issues, such as the marketing mix, corporate structure, the differences between low-cost and mainstream stores. The essay concludes with two recommendations for Tesco. There are three sources used in this eight page paper. ... MORE

    • Muckraking and Yellow Journalism

      This paper is on "yellow journalism" and "muckraking," which are styles of journalism that were popular in the late nineteenth/early twentieth centuries. The writer defines the terms and offers examples, such as William Randolph Hearst's promotion of the Spanish American War, in regards to yellow journalism, and Upton Sinclair as the best known muckraker. Three pages in length, two sources are cited. ... MORE

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    • EBP Research/Personal Impact

      This paper offers example answers to questions that pertain to the students proposed research study on falls prevention among elderly patients taking psychotropic medication. Six pages in length, eight sources are cited. ... MORE

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