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Number of Pages 5
This research paper: This marketing paper looks at Apple and the way that the iPad is marketed. The paper starts by looking at the background to the firm identifying some of their most important geographical markets. The main section of the paper examines the elements of the marketing mix. These are considered in general and the differences in the way that are applied across different areas is discussed. Three sources are cited in the bibliography of this five page paper.
File: TS65_TEipad4pc.doc
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