I accept receiving promo codes and other educational info from this company.
Get My Code
Number of Pages 20
This research paper: This 20 page paper, based on a case study provided by the student, is a marketing plan for opticians and eyewear company in the Middle East which wants to expand in order to increase revenue and profit. The marketing plan presents a strategy to increase revenues by expanding internationally with the use of a franchise model. The paper presents objectives, analyzes the situation of the company and presents a marketing strategy, including looking at the marketing mix and the budget. The bibliography cites 6 sources.
File: TS14_TEgrandopt.rtf
Send me this paper »
« Back to Topic Listings