ESSAY ON: EasyJet Examined using Yerra’s Efficiency Model

Number of Pages 14

This research paper: This 14 page paper examines the UK low cost airline company EasyJet utilizing Yerra’s Efficiency Model which considers the business from four perspectives; the business strategy, the customer strategy, the HR strategy and the innovation strategy. The paper starts with an introduction company and then uses these four perspectives to undertake an examination of the way the company competes. The bibliography cites 10 sources.


File: TS14_TEeasyyerra.rtf


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