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Number of Pages 4
This research paper: A 4 page paper discussing Amazon.com's position in 1996 and some of the options available to it. The paper identifies two primary problems: inability to physically handle books and consumers' mistrust of e-commerce sites to protect their private (i.e., credit card) information. The paper proposes solution to both problems. Bibliography lists 3 sources.
File: CC6_KSstratMgAmaz96.rtf
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