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Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.
This 10 page paper is a business plan to open a movie themes café and shop in the English town of Canterbury. The plan puts forward the concept, identifies the critical success factors, looks at the potential target markets and the competition and then proposes a marketing plan. The paper ends with a budget and financial forecast for the first year. The bibliography cites 9 sources.
This 17 page paper is a marketing plan for the World Wildlife Fund, (WWF). The paper starts by looking at the organization and considers its current situation, the target market and the competitors. A new strategy is then suggested, presented using the 4 P's and 6 M's. The plan ends with the presentation of the financial forecasts. The bibliography cites 8 sources.
A 6 page paper answering 5 questions about strategic planning, economic forecasting and creating a master budget using the fictional Riordan Manufacturing as the subject. No forecast can be expected to be absolutely accurate simply because all of the events and expectations are set in the future that no one can foretell. An accurate economic forecast should be more than a best guess and have real meaning for planning for the short-term future. Bibliography lists 2 sources.
This 10 page paper outlines a plan for Starbucks to develop and introduce a new product to expand their market by attracting more non coffee drinkers. The paper presents the objectives, tactics, milestones, action items and identifies the key success factors. The budget and financial forecast are also presented. The bibliography cites 4 sources.
This 9 page paper is a plan to convert a café into a cyber café. The paper lays out the background ands the plans to carry out the conversion including a Gantt chart and a capital costing budget. The bibliography cites 1 source.