ESSAY ON: Starbucks - Planning a New Product

Number of Pages 10

This research paper: The writer presents a plan for Starbucks to create and then lunch a new product in their coffee shops as a way of increasing revenues and expanding their market. The writer identifies and discusses suitable objectives, the stages that will be needed, resources required, key success factors and financial forecasts along with contingency planning. Four sources are cited in the bibliography of this ten page paper.


File: TS14_TEstarplan.doc


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