ESSAY ON: Social Impact Theory

Number of Pages 5

This research paper: A 5 page paper assessing Bibb Latane's 1981 social impact theory and what became of it. There are many theories from the past that resurface from time to time dressed in other terms and other names, and updated to meet current needs. This appears to be the case with social impact theory. Though it is not often discussed in current literature by the name that Latané gave it a quarter century ago, it nonetheless is still with us, particularly in business literature. Bibliography lists 4 sources.


File: CC6_KSsocImpTheo.rtf


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