Research Paper On Online Marketing Pdf
Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.
Online Learning and Teaching
A 4 page research paper that investigates this topic. Online learning encompasses the possibility of bringing about a revolution in delivery of higher education. However, along with benefits, online education also brings concerns. Literature addressing online education discusses concerns about instructional strategies and best practices in online teaching, as well as advantages, disadvantages, and how online learning compares with traditional classroom instruction. Bibliography lists 4 sources.
Amazon.com Case Study
This 6 page paper answers specific questions regarding Amazon and its market. The questions include consideration of how or why Amazon have been a successful online retailer, whether or not Amazon customers also use other sites to shop for books and CDs, what aspects of customer services have aided Amazons development, why high turnover does not necessarily result in higher profits, the differences between an online and a bricks and mortar experience and the potential problems Amazon.com may face as they continue to expand their product ranges. The bibliography cites 10 sources.
Learning Management Systems (LMS) and Online Education
A 10 page paper discussing the emergence of the learning management system (LMS) for online education. Initially within the domain of business training only, online schools have begun to use many of the techniques that the LMS promotes. The LMS has come into being concurrently with a return to proven approaches to education, bringing the best of all worlds to online learning. The focus of the paper is that of higher education, but the principles apply to training in the workplace as well. Bibliography lists 13 sources.
E-commerce Service Options
A 5 page paper discussing external customer service and payment options available to online merchants. The variety of services available translates to a wide range of choices being available to online merchants, allowing them to operate their businesses exactly as they choose. The cost of these services generally will be far less than any in-house effort to provide the same, bringing cost benefits for both merchants and their customers. Bibliography lists 6 sources.